BAJAJ KEKE RE250 LAUNCH 2020
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OBJECTIVES

  • Launch RE250 in the Nigerian market.
  • Create awareness for Bajaj RE250 keke

TACTICS

  • 1 Mega launch Event at Balmoral Hall in Federal Palace Hotel
  • Over 300 guests
  • Organize a mega launch in Lagos targeted at Dealers, Fleet owners and Media

RESULTS

  • 1 Mega launch in Lagos
  • Over 500 guests reached
  • Over 100 Bajaj RE250 sales lead