AIRTEL X TRACE AWARDS

Objectives

Leverage event partnerships to create a memorable experience for guests while driving awareness and visibility for the brand.

Marketing Tactics

  • Venue branding (Flag poles, Walkway, Media wall)
  • Guests were welcomed by our elegant hostesses who also accredited them.
  • Consumer engagement (Digital puzzle board, Groove booth experience, Media wall)
  • Sales engagement

Results

  • 1 Event
  • Over 300 guests attended the event
  • Sales & Consumer rewarding