Showcase SANOFI as a brand that cares.
Reiterate SANOFI’s commitment to fight against fake drugs
•Activate 9 communities
•Sensitize the communities about the dangers of street drugs and
how to manage pain.
•Engage and interact with consumers.
- Activated 10 communities
- 345,000 people reached
- 2,950 T shirts distributed
- 70,000 flyers distributed