Airtel X The Voice Audition
Previous slide
Next slide

OBJECTIVE

  • Increase awareness and Drive lasting advocacy for Airtel & the Voice owing to the rich consumer experiences.

MARKETING STRATEGY

  • Disruptive Ambience
  • Engagement Activities
  • Reward
  • Meet & Greet with Airtel Brand Ambassadors

RESULTS

  • 2 Auditions

  • Over 1,500 people were reached

  • 36 MiFi Devices Sold