TWISCO DOOR-TO-DOOR SAMPLING AND SALES 2020
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OBJECTIVES

The aim was to engage Consumers and give them reasons to consume and buy TWISCO

TACTICS

  • Sample target Consumers wet and dry samples
  • Drive sales of Twisco to Consumers and Retailers
  • Offer incentives to instigate customer purchase decision
  • Ensure proper branding of outlets to increase visibility

RESULTS

  • 403,200 Consumers Sampled
  • 3,555 cases of Twisco sold
  • 14,314 Outlets visited
  • 6,383 Outlets Listed
  • 67,122 Consumers Data Captured
  • Brand: Twisco
  • Activity: Sampling and Sales
  • Date: September – December 2020