M&B FLIER DISTRIBUTION – 2019

OBJECTIVES

Increase awareness of retail and wholesale promotion.

TACTICS

Our marketing strategy was to

  • Deploy Brand Ambassadors to distribute posters and fliers in outlets
  • Educate Pharmacist about M&B retailers’ stock & win promo
  • Ensure effective data capture of outlets

RESULTS

  • 5,488 wholesale and retail outlets covered
  • PostersDeployed 2,500
  • Deployed 18,600 fliers